Kevin Smith Responds To Haters On Twitter

kevin smith

Evacuation Twitter - just another day at the office of Kevin Smith. (But then again, what is Twitter, right?)

You remember, had previously reported that Kevin has bought the rights to his own film, Red State, on the weekend of Sundance, the liquidation of the possibility that other dealers to hang the film. There was a lot of reaction to the decision, especially people who think they cheated and taken out other distributors in the belief that there was an opportunity to buy the movie. But Kevin apologizes for her and began to explain why Twitter decided to take on fiscal responsibility and why they took the film on tour instead of wide release. Explained in multiple tweets:

"[I] Returning to an old model of the golden days of Hollywood, we take our show on the road." Gone With The Wind (which this film certainly is not) are not open on 2600 screens, it opens a. And he played for a while. Then, packed and moved to another screen in another city to play for a while. We compress this process, of course, a screening per night on the trip, but it is their idea, not mine. During our show on the road is not a new idea. I have all my movies on the way for promotional tours. The only difference is this time we charge for tickets. And if that price is too high for you, do not worry: You will be able to see the film with much less on Oct. 19. But this trip is our goal be financially set. I'll use real math and recognizable to our little film $ 4mil. When we have clearly $ 4mil (from Tours, the merch, Garage Sale ViewAskew), we are able to offer our investors their money.

As we do not spend on marketing, every dime after being profitable. No more of this "The film cost $ 4mil to do, but you must earn $ 50 million at the box office for the balance." Has always bothered me: I'm out of my way to create shortcuts for as little as possible and then see people spend more on the market, but now it works: .. everybody does is the norm and I did, too, of 9 films now So, after doing .. Similarly for 9 times, you start thinking about how you would do differently: Is it possible to sell a movie without spending money "

An old / new wave of marketing a movie. Interesting.

The real question is does it work? It's worth all the problems and causes chaos in recent days. If he does, the biggest film to begin this employing expedient to make even more money. (Although we understand this is not intended to Kevin)

Think of all the Twi-Hards who queued around the block to see the first movie! Think of all the accounts that clearly Potterheads Gringotts to see the film with David Yates! The idea is to go see a movie more of an experience that only a day off to spend the afternoon.

Nero's time, Kev.